Additional information:
Dear Agri-ProFocus members and Branding experts,
Our first meeting on 'Branding for Development' in June was received very enthusiastically, and since then we proceeded on gathering information and case studies that we believe are also interesting to share with you. We thus eagerly invite you the 2nd Session with Cases studies by Cordaid and ICCO.
We organize an afternoon working session on Wednesday, 20 January 2010, at the Royal Tropical Institute in Amsterdam.
Draft Agenda
12.45 – 13.15: Welcome at KIT, catching up with colleagues, enjoying coffee & sandwich
13.15 – 13.30: Summary by KIT on ‘Branding for Development'
13.30 – 15.00: Case study: Imagen (Tambo Natura) and/or OPTCO (Cafe Femenino) - Gerdien Seegers, Cordaid
15.00 - 15.15: Coffee/ Tea break
15.00 – 16.30: Case study: UMFI, Philippines - André Vording, ICCO
16.30 - 16.45: Discuss opportunities for cooperation & follow-up
16.45 – 17.00: Set date for Session 3, hosted by ‘Branding in the South’
Confirmation of Attendance
Kindly confirm your attendance on 20 January 2010 by an e-mail to cschiphorst@agri-profocus.nl (before Friday 8 January 2010).
More information about the cases can be read in the invitation. For more information about the activities around 'Branding for Development' take a look at the fact sheet.